Are you looking for new ways to promote your products or services? Using vinyl wraps as custom banners for your car or your company’s fleet can be a unique and affordable way to do so. You can travel around nearby locations and advertise your business effectively and succinctly. If you think about it, using this strategy is a fantastic investment in your brand and marketing.
It’s relatively easy to apply vinyl to any vehicle, but there are still some things that might still go wrong. Before you proceed, here are three key factors you should keep in mind.
1. The Car’s Original Paint
If you purchased a brand-new car, you have a pretty good idea about the quality of the paint used, the original colour and hue, and the overall appearance from the front to the back. But what if you purchased a second-hand car? Perhaps the previous owner repainted the car in another colour, or the new coat is of inferior quality.
This information is essential when applying vinyl wraps because poor quality paint jobs can affect application, removal and the overall effect of the final product. When removing or replacing an old vinyl wrap, there’s a chance that the car paint may peel off, especially if the coat is old or of poor quality. There’s minimal risk of colour damage and peeling to the car’s paint job when you’re doing proper removal techniques.
2. Rust Issues
You must take all the rust out of the surface of your car before applying vinyl wraps. Rust may cause damage to your vehicle’s metal body by eating away the metal. Vinyl wraps are not a remedial solution to your car’s rust problem, but they can further prevent rust from damaging the vehicle’s surface. Vinyl wraps can also protect your vehicle against rock and debris scratches, as well as help in preserving the vehicle paint underneath.
If you need to have your vehicle treated against rust before applying any vinyl wraps around it, be sure to have an excellent quality fresh paint applied and wait at least a week before applying the vinyl wrap. This will allow any paint bubbling to subside. Vinyl wraps stick better to a fresh coat of paint but not to rusted surfaces.
3. Other Surface Imperfections
Applying vinyl wraps may show your vehicle’s imperfections in the form of bumps and uneven surfaces. Vinyl wraps are sort of “skin” for your vehicle, so if you want a smoother surface, you should make sure that your vehicle has no dents, soil, dirt, or anything that may affect its exterior aesthetic. Suction out any large dents and clean off the debris for a smoother and more uniform vinyl application. Also, better check wide arrays of design and pattern choices, as certain designs are better at hiding imperfections than others.
For example, designs with wood grain, gradients, and darker colours will hide imperfections better than matte and single-colour wraps.
Final Thoughts
Do you desire next-level marketing, branding, and advertising campaigns? Wrapping your vehicles with vinyl stickers can be a worthwhile investment, especially if you regularly drive around. Now that you’ve thought about critical factors in vinyl wrapping, you can go with the next step and partner with experts!
Premier Film Distribution supplies automotive wraps Australia wide for various purposes. Whether you wish to wrap cars in a simple vinyl or print graphics to use your vehicle for promotions. PFD has a vinyl film for all options.
